Don’t Overpay for Bourbon

Check current market values across nearly 15,000 bottles before you buy, sell, or trade.

Make Smarter Bourbon Decisions

A Price Check Built for the Bourbon Market

The Bourbon Blue Book® turns actual secondary-market activity into current pricing intelligence—so collectors can understand value before they make a move.

Track Your Collection

See your collection’s estimated market value, purchase cost, and performance over time.

The Bourbon Blue Book®

Access The Bourbon Blue Book® for instant fair market pricing across thousands of bottles, backed by real transaction data. 

Trade Analyzer Tool

Analyze trades before you make them with a proprietary tool that shows you what you're giving, what you're getting, and who's winning. 

Powerful Features. Proven Results.

Data Matters

From a single bottle to your full collection, see where your bourbon fits in the market.

Why trust Bourboneur®?

Real Transactions. Current Market Values

Bourboneur® is not another list of asking prices. The Bourbon Blue Book® is designed around real market activity, frequent updates and deep bottle coverage.

Verified transaction data

Values are informed by what bottles actually changed hands for—not just what someone hopes to get.

Updated Daily

The bourbon market moves. Blue Book pricing moves with it, helping users avoid stale valuations.

Nearly 15,000 bottles

Broad coverage gives collectors one place to research everything from everyday bottles to hard-to-find releases.

Everything You Need to Know

Frequently Asked Questions

The Bourbon Blue Book® draws on retail pricing from stores across the U.S. and observed secondary market transactions. For widely available, everyday bottles, retail pricing often provides the most useful reference. For harder-to-find and collectible releases, secondary market activity helps establish what bottles are trading for.

Both, depending on the bottle. Everyday bottles—often called “shelfers”—are generally informed by retail pricing from stores across the U.S., while collectible and harder-to-find bottles are informed by secondary market transactions. The goal is to provide a useful price reference for the bottle you’re considering.

The Bourbon Blue Book® is updated daily as new market data becomes available. Individual bottle values may remain unchanged when there is no new pricing information or recent activity continues to support the existing value.

Shipping and fee treatment can vary by pricing source. Retail pricing may reflect the bottle’s shelf price, while secondary market transactions may include shipping. When evaluating a purchase, consider your total cost, including shipping, taxes, and any applicable fees.
Prices vary by location, retailer, availability, demand, and bottle condition. A local shelf price may differ from pricing elsewhere. The Blue Book provides a market reference to help you put that price in context, rather than a guaranteed purchase or sale price.

Contact Bourboneur® support to request a bottle or flag a value for review. Include the bottle’s name, release, proof, and barrel number where applicable. Photos and recent pricing or transaction details help us evaluate your request.

Search the exact bottle and compare its market value with the total price you’ll pay. A hard-to-find bottle isn’t automatically a good deal. A quick check can help you decide whether to buy—or walk away.
When recent sales are limited, we consider available transaction history to establish a reference value. Infrequently traded bottles carry more uncertainty, and a new sale can have a greater effect on their estimated value.
We review unusual transactions in the context of other sales to assess whether they reflect the market. An isolated high or low price may receive less weight when it is inconsistent with the available data.

We Know the Market.
Forbes Noticed.

Bourboneur® market data has helped illustrate what’s happening across the bourbon secondary market.

Helping the world become whiskey wise™

Join a community of 50,000+ bourbon enthusiasts

Insights

Explore helpful resources, expert knowledge, and practical information designed to keep you up to date and help you make more informed decisions.

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Let's Talk

Have a question? We’re here to help. Whether you’re a collector looking to better understand the value of your bottles, a partner interested in working with us, or simply want to learn more, reach out to our team and we’ll be happy to connect.

A Better Understanding of Bourbon Starts With Better Market Data.